Diego “Nacho” Lomas Lozano
Diego Lozano is a graphic designer, photographer, multidisciplinary artist, and digital strategist based in Phoenix. His work focuses on identity, culture, and social issues.
Born in Arizona to Mexican parents from Morelos and Michoacán, Diego grew up between Phoenix and the ranchos of Mexico. As a kid, he took pictures in Arizona to show his cousins in Morelos and did the same when visiting Mexico. That back-and-forth shaped the way he looks at design, photography, and storytelling.
As a designer, Diego has built branding, identity, and digital systems for organizations, campaigns, and movements across Arizona. His photography captures raw moments, whether he’s doing self-portraits or documenting culture, community, and movement work. His self-portrait work, including nude photography, explores self-acceptance, vulnerability, and strength.
Diego has been involved in the immigration rights movement since 2011, using design, photography, and communications as tools for advocacy. From 2017 to 2023, he served as the Digital and Marketing Director at Aliento, where he helped build the organization’s branding, digital presence, and overall identity. During the 2022 election cycle, his work on Proposition 308 organically reached more than 3 million people through social media and played a role in helping Dreamers gain access to in-state tuition and scholarships in Arizona.
In 2023, Diego created CONÓCETE AL HUESO, his first solo show, blending photography, storytelling, movement, and sound. The one-night performance became his most personal work and later grew into a larger multimedia project that includes a photography book and print work. The project explores themes of identity, masculinity, body image, grief, ADHD, and self-reflection.
Today, Diego continues to work across photography, design, organizing, and art. His current work focuses on immigration, rapid response, and community defense efforts across Arizona, where his communications and social media work have organically reached more than 10 million people.
In 2025, Diego was selected as part of the Artist to Work cohort through the City of Phoenix Office of Arts and Culture, which supported the expansion of his artistic work.
Outside of work, he is into kettlebells, running, coffee, Nintendo, hiking, and Star Wars.